All-in-one Booking Engine
For hotel, restaurant and theatre - rooms, tables and tickets in a single checkout
Overview
We have collaborated with Ramada Southport for over four years. When Bliss Hotels acquired the hotel, we were brought in to assist with the system migrations and to rebrand the entire online experience.
The customer journey was always the primary focus: from the moment guests browse the website until they complete a booking, the process needed to feel seamless, simple and clear.
The challenge
The hotel's booking engine had to migrate from RezExchange to the new Guestline room reservation system, while also bringing in ResDiary for restaurant reservations and the Southport Theatre's ticketing - without guests having to check out separately in different systems.
The solution
We built a centralised, customisable booking engine that also serves the sister brand, Southport Waterfront, and connects to theatre reservations through Spektrix. Rooms, tables and tickets end in one checkout, and running a single engine for both brands saves time and maintenance. We also supported marketing consistency, from animated email signatures to a website logo animation built around the brand tagline "Bliss is".
What we delivered
- 01Room reservation (Guestline RoomLynx)Guests book rooms, add extra services and pay online for the entire stay.
- 02Restaurant reservation (ResDiary)Alongside the room, guests can book a table as part of the same purchase.
- 03One-stop checkoutRoom, restaurant and theatre bookings combined in a single checkout.
- 04Brand experienceAn animated BLISS logo and slideshow that set the tone for the guest journey, plus UX, SEO and email campaign support.
