Our team has always relied on video conferencing for online meetings, real-time chat and collaboration - whiteboards, screen sharing, webinars. Platforms like Zoom and Microsoft Teams are popular, and their free plans cover most needs.
But when you want to offer video as part of your own service - branding the conference room and integrating it into your own infrastructure - the costs climb. Zoom plans start from £15.99, and adding recording at £32/GB/month approaches the cost of the leading web-conference products.
A cost-effective video conference solution
Not every feature of the big platforms gets used, yet participant counts or recording limits force you into higher tiers. We built our first video conference solution over a decade ago; infrastructure has improved so much since that a group webinar room or peer-to-peer conference - with screen sharing and cloud recording - can be integrated within two months, at costs as low as $0.004 per participant per minute plus $0.01 per minute of recording.
A one-hour weekly conference with four participants comes to about $4.80 per month - cheaper than a Zoom or Teams plan.
To spark your imagination, here are use cases where bespoke video can transform how you work.
Online learning and education
Mass-market platforms have been, and will remain, targets for security flaws. A bespoke system adds security and privacy on top of full customisation: group rooms or private 1-on-1 training channels with screen sharing, chat, Q&A - even a quiz at the end of the event.
Call centres
Face-to-face communication is paramount for trust - especially when customers share security details or personal information. Video chat solves issues seamlessly and fosters a personal connection, with GDPR compliance built in because the conversation never passes through a third party.
Sales presentations
Face-to-face meetings close deals faster and more often. Share a screen, use a mobile device to showcase products - from cars to bespoke merchandise - on your own branded, secure URL.
Customer support
A video call helps diagnose problems and confirm fixes remotely, saving time and increasing transparency. Whether you provide MOT servicing or manufacturing, real-time conversation puts a name and a face to your service.
Want to see your own branded conference room? Ask us for a proof of concept.